IntegrationsReal Time Bidding

Posting Bids from Ringba to CallGrid using RTB

ByCallGrid Team

This guide will walk you through setting up a Ringtree Target in your Ringba to post bid requests to CallGrid. Approximate setup time is 2 minutes.

First, open your Ringba dashboard and navigate to the Targets->RingTree Targets page.

Then, create a new Ring Tree target and give the target a name and select a buyer from the buyer dropdown.

Make sure Dynamic Number / SIP is turned on.

Set any hours, caps, and concurrency settings that you might need.

Go to Revenue Settings and make sure Conversion Settings is set to Override and Revenue Type is Dynamic

If your buyer has asked for conversions on postbacks then select Convert On Postback / Webhook.

If you select this option you will need to go to Integrations->Webhooks in the sidebar and click Create Webhook, give the webhook a name and save it. Then send the webhook url to your buyer. Instructions to setup the Webhook in Ringba can be found here: Receiving Conversion Events from CallGrid in Ringba

If your buyer has asked for conversions on Call Duration then select Convert On Call Length. Set the Start Call Length On Connect and the Conversion call length value to Dynamic.

Dynamic Duration

Go to Request Settings and make sure you select Basic.

Enter the CallGrid URL that you receive from your buyer in the URL Field.

Pro Tip: Pass additional custom tags to your buyer by setting a url param ie &CustomTag= and using the Token button. Your buyer can receive the custom tags so long as the Tag exists on the Tags page in CallGrid.

Upon entering the URL the Test Token Values will appear.

Enter "+15551234567" into the tag:InboundNumber:Number Test Token Field.

This is a special phone number that will cause a successful bid to be returned so that you can easily map the fields.

If there are additional Required Test Token fields enter any value for those fields.

Click the Run Request button.

Select "code" from the Acceptance Parsing dropdown and enter "1000" into the field.

Select "dynamicBid" from the Dynamic Bid Parsing dropdown.

Select "dynamicSipAddress" from the Dynamic Number dropdpown.

Select "dynamicDuration" from the Dynamic Duration Parsing  dropdown.


Now you can save by clicking the Create Ringtree Target button.


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Author

CallGrid Team

Article Info

09/13/2025
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IntegrationsReal Time Bidding