TRAVEL
Turn travel calls into booked trips.
CallGrid qualifies each caller's trip intent with an AI voice agent, routes the qualified ones to the right offer, and tracks every call to its source, so you spend on what books.
Trusted by enterprise call buyers and sellers. Uptime live on status.callgrid.com.
| Caller ID | Trip Type | Status |
|---|---|---|
| (415) 555-0142 | Cruise | Completed |
Hi there, thanks for calling. Where are you hoping to go?
A Caribbean cruise.
Got it. And when are you thinking of traveling?
This winter.
| Destination | Criteria | RPC | Status |
|---|---|---|---|
| Cardinal Cruises | Cruise, Caribbean | $58.40 | Won |
| Meridian Voyages | All-inclusive, Mexico | $46.20 | No match |
| Bluepeak Tours | Tours, Europe | $41.75 | No match |
Caribbean cruise, routed to the right offer. CallGrid qualifies each caller's trip intent before it routes.
The stakes
Travel calls are high intent, but every caller wants something different. Route a cruise shopper, a last-minute getaway, and a tour planner the same way, and you waste spend and lose bookings.
A caller hunting a Caribbean cruise is not the same call as someone booking an all-inclusive next month, or a planner mapping a Europe tour for the summer. Send them all to one offer and most land on the wrong one. The right buyer never gets the call they would have paid the most for, and you pay for calls that were never going to book. Quality is not a report you read after the call. It is qualifying each caller's trip intent before the call ever routes. CallGrid does that on every inbound travel call.
QUALIFY TRIP INTENT WITH AN AI VOICE AGENT
Know what each caller wants before you route.
A single travel number and an AI voice agent greet the caller, ask about destination, trip type, and timeframe, and capture the answers as tags. You build the questions and the tags. The agent does the asking, so every caller arrives qualified, with their trip intent already known.
Where are you hoping to go?
What kind of trip are you planning?
When are you thinking of traveling?
Hi there, thanks for calling. Where are you hoping to go?
A Caribbean cruise, sometime this winter.
Perfect. I have a great cruise team for that, connecting you now.
ROUTE TO THE RIGHT OFFER
Send each qualified caller to the matching offer.
Route by destination and trip type, so a cruise shopper reaches a cruise buyer and a tour planner reaches a tours buyer. Tiers and fallbacks mean a call always finds a home. Set the criteria once, and every qualified caller lands on the offer built for them.
| Destination | Criteria | RPC | Status |
|---|---|---|---|
| Cardinal Cruises | Caribbean, Bahamas · Tier 1 | $58.40 | Won |
| Meridian Voyages | Caribbean · Tier 2 | $52.10 | Fallback |
| Harborline Cruise Co. | Caribbean · Tier 3 | $48.75 | Fallback |
Matched offer takes the call, fallbacks catch the rest.
KNOW WHAT DRIVES YOUR BEST CALLS
Track every travel call to its source.
See every travel call tied to its source and campaign in real time, with calls, qualified rate, and revenue per call on one screen. Scale the channels that book, cut the ones that do not, and watch it all in the color-coded view the app shows you.
| Time | Status | Destination | Duration |
|---|---|---|---|
| 4:43:47 PM | Completed | Caribbean | 00:06:52 |
| 4:42:31 PM | Completed | Mexico | 00:04:47 |
| 4:41:08 PM | Rejected | Undecided | 00:00:00 |
| 4:39:26 PM | Completed | Europe | 00:08:53 |
| 4:37:53 PM | Completed | Caribbean | 00:04:06 |
Only the qualified callers reach a buyer, so your spend tracks the calls that can book.
| Source | Calls | Qualified % | RPC |
|---|---|---|---|
| Paid Search | 7,426 | 80.6% | $54.10 |
| Organic | 3,083 | 76.2% | $51.40 |
| Social | 3,961 | 70.4% | $47.85 |
| Display | 4,183 | 66.9% | $42.30 |
| Total | 18,653 | 74.6% | $49.68 |
Paid Search books your best calls. Scale it, trim Display.
REAL-TIME BIDDING
Win the travel calls you want in real time.
When several buyers want the same traveler, a live auction routes the call to the one who values it most. Set your criteria and your bid, and the highest revenue per call takes the call the instant it arrives.
You set the rules. Target destination, trip type, timeframe, and the offers you buy.
The auction runs in the moment. Only matching travel calls trigger your bid.
Highest RPC wins. You never overpay for a call that does not fit.
| Destination | RPC | Status |
|---|---|---|
| Cardinal Cruises | $58.40 | Won |
| Meridian Voyages | $52.10 | Outbid |
| Harborline Cruise Co. | $48.75 | Outbid |
Highest RPC won. Caribbean cruise, winter.
RESILIENCE
A high-intent travel call should never hit the floor.
Call Failover, Call Recovery, and Circuit Breaker keep paid calls connecting, even under heavy load. A dropped travel call is a lost booking. CallGrid catches it.
Call Failover
If a buyer cannot take the call, it reroutes instantly to the next one that can, so the caller stays connected.
Call Recovery
When something slips, CallGrid recovers the call instead of letting it disappear, so a hiccup never becomes a loss.
Circuit Breaker™
If an upstream path is failing, CallGrid trips it out of rotation automatically, so bad routes never cost you live calls.
PROOF
Travel buyers care about reliability. So do we.
CallGrid runs ISO 27001 in progress, with a documented policy library and uptime published live, so the platform your paid calls run on holds up.
ISO 27001
ISO 27001 is in progress, building on our existing controls.
Policy library
A documented policy library you can review in the trust center.
Uptime
Uptime published live, so you can check status any time.
WHERE IT FITS
The whole travel call journey, connected.
The AI Voice Agent qualifies the caller, Routing puts them in front of the right offer, Real-Time Bidding wins the ones worth the most, and Tracking shows you what drove every call.
AI Voice Agent
Qualify trip intent in conversation, then route.
Explore AI Voice AgentCall Routing
Send each caller to the offer built for them.
Explore RoutingCall Tracking and Attribution
Tie every call to its source and campaign.
Explore Call TrackingReal-Time Bidding
Win the calls worth the most, the instant they arrive.
Explore RTBFAQ
Travel calls, answered
An AI voice agent answers each inbound travel call, greets the caller, and asks a couple of quick questions about their trip, such as where they want to go and when. Their answers are captured as tags, including destination, trip type, and timeframe, so you know what each caller wants before the call is routed. Only the qualified callers reach a buyer, so your spend tracks the calls that can book.
Yes. A single travel number can take a cruise shopper, an all-inclusive buyer, and a tour planner, and the AI voice agent sorts them in conversation. CallGrid captures each caller's trip type and destination as tags, then routes them to the matching offer, so one number serves every campaign without sending the wrong caller to the wrong buyer.
You set the criteria for each offer, such as destination, trip type, and timeframe, and CallGrid routes each qualified caller to the matching offer or buyer. Tiers and fallbacks mean a call always finds a home, so a Caribbean cruise shopper reaches a cruise buyer and a Europe tour planner reaches a tours buyer, automatically and in real time.
Yes. CallGrid tracks every travel call to its source and campaign in real time, with calls, qualified rate, and revenue per call by source on one screen. You can see which channels drive your best calls, so you scale the ones that book and cut the ones that do not. Attribution is shown at the source and campaign level.
Where multiple buyers want the same qualified traveler, a live auction routes the call to the buyer who values it most, with the highest revenue per call taking the call the instant it arrives. You set your criteria and your bid, so you win the travel calls you want and never overpay for a call that does not fit.
Turn travel calls into booked trips.
Qualified by trip intent, routed to the right offer, and tracked to the campaign that drove the call.
CapacityGuard, PingGuard, BidGuard, Turbo Routing, and Circuit Breaker are trademarks of CallGrid, Inc.